Google Algorithm Update 2022 comes with a link spam update. Google employed SpamBrain AI for the first time to identify and eliminate link spam in this instance. It seems to have an effect on ranks and links. The December 2022 helpful content update (aka system) is a global update, impacting all languages and not just the English language. This will help Google's systems detect more forms of low-quality content created for search engines and primarily not for individuals. This alteration helps people to save from a variety of frauds.